Solutions for marketing automation

MarketDirect Cross Media gives you the tools you need to drive personalized communications without the expertise and training that comes with costly and complicated enterprise marketing solutions.

Marketing automation made simple with MarketDirect Cross Media

MarketDirect Cross Media empowers print businesses, creative agencies, and in-house marketing teams to build stronger customer relationships while driving adoption, loyalty, and satisfaction. Plus, it’s a fantastic tool for winning new clients!

Expand services & grow your business

Adding media management to your print operations lets you maximize the value of your current customers and stay ahead of the competition. It’s a smart way to diversify and position your business for long-term growth.

All-in-one campaign management

Streamline every part of your marketing process—data, communication, websites, and campaigns—on a single platform. It’s a simple, efficient way to collaborate with your team and deliver results.

Personalization at scale

MarketDirect’s Variable Data Printing (VDP) makes it easy to create personalized, data-driven materials. Whether you’re managing it on your desktop or through web-to-print workflows, producing fully customized content has never been easier.

5-step campaign wizard

Simplify multi-channel campaigns with an intuitive wizard. Configure email, print, direct mail, and more, while automatically generating landing pages and templates. It’s an effortless way to bring your marketing strategy together seamlessly.

Interactive design

Create websites, mobile pages, personalized URLs, surveys, direct mail, emails, QR codes, and SMS campaigns—all from one platform. Keep your audience engaged while maintaining a consistent brand message.

Data-driven insights

Monitor your campaigns in real-time with customizable dashboards. These tools help you track responses, segment audiences, and refine your strategy to align with customer behavior.

What sets MarketDirect Cross Media apart?

Automated Efficiency
Boost engagement with personalization and automated workflows. Sync your campaigns with your CRM to send reminders, trigger follow-ups, and track results in real-time through easy-to-read dashboards.

Powerful Backend Technology
MarketDirect VDP Enterprise powers leading web-to-print and e-commerce platforms worldwide, offering scalable, high-performance solutions for personalized content creation.

Flexible Web APIs
Choose between a simple URL interface or a comprehensive SOAP API, ensuring seamless integration with your existing systems and workflows.

Seamless Design Integration
Import designs from Adobe® InDesign directly into MarketDirect, with full support for InDesign layers. Link text, images, and design elements to your database, and set rules for automated personalization.

Frequently Asked Questions

  1. How does MarketDirect Cross Media bridge print and digital campaigns?
    It provides a unified platform to manage every element of your campaigns—data, communications, websites, and more. This ensures consistent messaging across channels like email, direct mail, and SMS, improving engagement and results.
  2. Can it handle multi-channel campaigns?
    Absolutely! MarketDirect simplifies campaign management across email, direct mail, websites, and SMS. The 5-Step Campaign Wizard ensures smooth execution and consistent branding across all touchpoints.
  3. Can it integrate with my existing CRM?
    Yes! MarketDirect syncs seamlessly with CRMs, automating workflows and enhancing targeting with up-to-date customer data.
  4. How customizable are the templates?
    MarketDirect’s templates are highly flexible. Import designs from Adobe® InDesign and personalize elements with ease, tailoring materials to resonate with your audience.
  5. Is it GDPR-compliant?
    MarketDirect helps ensure compliance by managing customer data securely and transparently, with tools to define consent and protect sensitive information.
  6. What sets Print ePS software apart?
    Print ePS is designed for your specific needs, offering advanced automation, precise cost tracking, and integration with industry-leading partners like HP, Kodak, and Fujifilm to deliver robust, reliable performance.


Ready to take your marketing campaigns to the next level?

MarketDirect Cross Media is here to help you achieve more with less effort. Build smarter, stronger, and more effective campaigns today!

Built with you in mind.

Explore our full list of features specifically designed for you.

Transparent pricing

You'll know exactly what you're paying every month. One-flat fee, no hidden charges.

Seamless integrations

Smooth and hassle-free setup to your existing MIS when you use Payably.

Designed for you

We'll design Payably to fit your brand and optimize customer experience.

Level 2/3 optimization

All of Payably's software is set up for lower interchange rates to maximize savings.

Accept payments anywhere

Using Payably, you can accept payments online, in-store, or over the phone.

Recurring payments

You can securely set up automatic payments for recurring customers.

Easy onboarding

We provide hands on training to get you set up without disrupting your current services.

Secure payments

Every payment is tokenized to keep your customer data and transactions secure.

Unlimited customer support

Our dedicated customer care team is with you every step of the way.

Our many, happy customers

All of my interactions with BristolPay personnel have been good. Each person seems competent, helpful and responsive.
Kevin Trigueiro
Taabs Marketing Solutions
The PSV integration has been extremely beneficial. I want to make sure Matt, Max, & Trish get the appreciation they deserve. They were all extremely helpful.
Beth Taylor
AlphaGraphics
Christina and the team have been exceptional in regards to customer service, and she always reviews the level of service we have with Bristol Pay and offers cost saving solutions.
Carmen Jung
Pan American Broadcasting
Christina is always fabulous. She knows what we need before we even know. Excellent customer service!
Dean Titus
AlphaGraphics

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